Beauty Industry, Beauty Launches

Yensa Natural Beauty Brand Expands into Nordstrom

Select Nordstrom stores will carry an assortment of naturally made complexion products.

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By: Rachel Klemovitch

Assistant Editor

Yensa, a natural beauty brand expanded its presence by launching in select Nordstrom stores across the U.S. Nordstrom will offer a limited selection of complexion-focused products. 
 
Yensa is classified under Nordstrom’s “Natural” beauty category because its formulas are free from sulfates, phthalates, parabens, petrochemicals, mineral oil, silicone, and talc.
 
Formulas are also free of formaldehyde, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, triclocarban, gluten, artificial preservatives, fragrances, nanoparticles, EDTA and DEA. 
 
In addition to meeting Nordstrom’s clean beauty standards, Yensa products also contain no animal-by products and are made with the highest quality Superfoods, which naturally contain a high percentage of antioxidants.

Nordstrom’s Selection of Products

  • Super Silk Serum Foundation: A full-coverage serum foundation with skin-loving peptides and a complex of Vitamin C, E, Ferulic, and Bakuchiol Oil to brighten, firm, and prevent fine lines and wrinkles. 
  • Skin on Skin BC Foundation: An all-in-one BB and CC foundation that provides full coverage with SPF 40 protection. 
  • Super Bright Serum Silk Under Eye Corrector: A full-coverage correcting cream that conceals and brightens the under-eye area. 
  • Tone Up Essential Glow Primer: A ‘lightweight’ satin-sheen primer that is designed to minimize the appearance of pores, fine lines, and wrinkles. 
  • Skin On Skin BC Concealer: Conceals, brightens, evens, and contours the under-eye area. 
  • Super Serum Silk Concealer: A serum concealer with a peptide complex to help nourish your under-eye area over time and deliver full, coverage that does not crease, crack, or settle.  
  • Nordstrom will also carry an assortment of shades of the Luxe Lip Oil, Super Serum Silk Cream Blush, Silk Bronzing Base, Super Glow Radiance Polishing Mask, and Complexion Tools.

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